AW13 Press Day

Rich London AW13 Press Day - Victorian Vaults

In Brief

The Rich London AW13 Press Day was held at Victorian Vaults in East London. It attracted press from both online and print media, as well as stylists and bloggers. Those attending came from FHM, ASOS, Elle, Drapers, Dazed and Confused and Independent to name a few.

Brand Imagery

Produced a range of images to sit in frames around the event to fit in with the woodland theme.

These images were also displayed throughout a looping video during the event, and pictured for the Feedback Reports on the AW13 Press Day.

Social Channels

The event was promoted through several of Rich London's social media channels, including Facebook, Twitter and Instagram. The invites and 'Save the Date' flyers were pushed through these channels and shared amongst stylists, print and online press.

The theme from the flyer was followed through with the creation of a Twitter background, Facebook Banner and Profile Picture.

 Example: Champion Press Day Report

Example: Champion Press Day Report

Brand Feedback Reports

I produced feedback reports for all the clients featured at the Rich London Press Day. I selected imagery from the two photographers we used for the event, to produce documents which showed off the mood of the event, the presentation of client areas and the written feedback from those that attended.